"A sign that works for you 365 days of the year promoting your business to your specified target market in offices where decisions are made and homes where services are required. Statistics show that cost per exposure is lower than any other advertising medium, providing long-lasting economical advertising.
Calendars are a Necessity
98% of all homes and virtually 100% of all businesses use calendars.
The typical businessperson has 2.5 calendars in his/her working area.
65% of calendar recipients note appointments on their calendars while 43% of homemakers and 57% of business people use calendars for other notations and record keeping.
87% of householders and 94% of business recipients recall the advertising message displayed on their calendar.
A calendar is the most frequently used point of reference for business and leisure.
Calendars are appreciated
67% of home and 44% of business calendar recipients said they would purchase calendars if advertisers did not provide them.
Because of its usefulness, a calendar is considered a gift.
Home makers and business people appreciate calendars and place a tangible value on them.
Calendar distribution builds goodwill and recipients look forward to receiving the advertiserâ€™s calendar each year.
Your advertising calendar is welcomed in homes and offices when other forms of advertising might not be tolerated.
Click here to see our Corporate Diary Range"