One promotional item that has been becoming more popular with businesses recently is the custom travel mug. However, often these conjure up images of an insulated mug for hot drinks such as coffee and cocoa. This leads many business owners to believing that producing custom traveling mugs as a promotional gift is not a particularly evergreen choice since the item would only really be used in the colder months. However, this is not necessarily the case, so read on and discover why they are not just for winter giveaways!

Offer A Versatile Option

Although mobile mugs are most often associated with keeping hot beverages warm, what many people do not realise is that they are also suitable for when you want to keep a cold drink cool during hot weather! This means that a travel mug is something that can be used all year round.

Now, let's think of how we could use that to our advantage while marketing our business. One great idea is to use this to highlight your company's versatility. If your customers are not aware that they can be used for hot or cold drinks then imparting this handy hint will make you stand out. You could also tie this in with some information about why your product or service is also versatile. It may even be worth sending out your custom mugs in the summer months to drive the point home - especially since your competitors using them may only hand them out in winter!

Create A Visible Reminder of Your Company

One of the best things about using promotional items in your marketing plan is that they are an item that is used outside of the home or office. That means that not only will the new owner of your promo item get to see your branding on a daily basis, but when they get on the train, or walk into their office drinking out of a custom travel mug featuring your company logo everyone else gets to see it as well! It's like a whole extra layer of advertising for your brand with a minimal amount of cost and effort on your part!

You can fully customize your promotional travel mugs to make them really grab attention when they are used on the street! Think of bright colors that compliment each other and make sure that your branding is clearly visible. Above all else, make it eye catching and unique!

Custom travel mugs are a great choice if you are investing in promotional drinkware for your business.